Generate new revenue streams with Data Exchange

Unlock untapped revenue sources for your organization.

Unleash the value of your data

Data is becoming a highly valuable asset for organizations both public and private and the availability of data is increasing exponentially. Among these rising volumes of data, firms must be able to recognize and identify new business opportunities and to use data successfully to open new revenue sources.

With sophisticated Data Exchange technology, organizations can share, distribute, source or commercialize data products across their entire ecosystem of customers, partners, and suppliers.

A comprehensive Data Exchange capability enables internal and external, direct and indirect data valorization: 

  • Creating sustainable and important new revenue streams for organizations
  • Drastically improving productivity & efficiency 
  • Helping mitigating risks
  • Increasing the overall company value

The quest for new revenue generation with Data Exchange

Dawex Data Exchange technology is a launchpad for the creation of new business models, innovative products, the development of new data-driven services, and the strengthening of all relationships across an organization’s ecosystem. 

Dawex Data Exchange technology adds powerful governance, security and traceability layers to help organizations industrialize and scale data exchange, fully tapping into the potential value of their data. 

“By 2022, 35% of large organizations will be either sellers or buyers of data via formal online data marketplaces, up from 25% in 2020”


Gartner - Top 10 Trends in Data and Analytics for 2020

Three different ways to create new revenue streams

1. Direct Data Valorization

Direct data monetization is the "direct" generation of revenue by selling data to another organization, public or private.

4 main ways to leverage direct monetization of data:

2. Direct Platform Access Valorization 

Direct Platform Access Valorization is using a specific business model for the external and internal data providers and data acquirers to access the platform, to drive recurring monthly and/or annual revenue for the orchestrating organization.  

Orchestrators of such data marketplace can implement a business model combining 3 possibilities:

  • Free or freemium model 
  • Transactional model: fees are perceived on each data transaction
  • Subscription-based model: defining subscription plans with specific authorizations associated (quotas in terms of users, search, transactions, license contract, geographical coverage…)

3. Indirect Data Valorization

Indirect data monetization is using your data to produce insights that can improve your organization's business performance.

Organizations can use the data they produce to improve their activity, and:

  • Better understand customer needs and improve customer service and experience
  • Strengthen relationships between suppliers and partners
  • Lower costs by updating expensive production tools and reducing inventory
  • Discover new customer categories and develop new services, products or markets
  • Monitor the productivity and efficiency of processes, operations and employees to optimize the allocation of resources

A single platform to empower data value creation

Generating new revenue streams leveraging the potential of data, whether through internal or external, direct or indirect, requires a trusted and secure data exchange environment.

Only advanced, specialized technology and expertise can accompany organizations in their journey.

The first steps in building your Data Exchange strategy

To maximize the value of new revenue streams through data, organizations need to start thinking about building a Data Exchange strategy encompassing all the opportunities it opens.

Mitigate risks with Data Exchange

Mitigating risks is a challenge all organizations face, and it seems even more essential when it comes to data exchanges, data sharing and data transactions.

Take a peek at Data Exchange business benefits

HubSpot Video