Dec 20th, 2016 - 1 min read

Dawex attends Data Marketing Toronto 2016

Dawex attends Data Marketing Toronto 2016

Didier Navez, Vice-President of Strategy and Alliances for Dawex, went to the Data Marketing Toronto conference on November 28 and 29. The theme of the 2016 edition was data monetization.
Data Marketing Toronto is a conference-exhibition focusing on Mar-Tech (Marketing Technology), specially created for marketing specialists active in the fields of data and analysis.

The goal of the two-day event was to enable participants to control client information, use data to map the client journey, and improve return on investment through analysis.

Over 800 people attended the 2016 edition, with over 80 speakers and about 50 partner brands.

Didier Navez took advantage of his time there to share his outlook on the future of data monetization, which has already attracted many companies to the Dawex worldwide data marketplace.

With its role as a trusted third-party, the marketplace helps private companies and public-sector organizations to buy, sell, and exchange data directly in a secure and transparent manner.